Prospecting and Harvesting in Network Marketing
Posted in Watkins Business by Eldon on March 8th, 2007 Yesterday, I posted an email I sent to an associate who was discouraged because a particular prospect didn’t sign up.
As a follow-up, this little story illustrates a truth about sponsoring, and being patient as your business grows.
It’s okay for any given prospect not to sign up. Some will join, some won’t, some will later on, and some will delete themselves. You can’t focus on the ones that don’t join.
What if you are a farmer and the first day of spring you go out and plow the field for 10 hours, then come in and talk about how disappointed you are that you didn’t get ONE ear of corn! And not ONE bean! And the next day you go out and plow more of the field for 10 hours and come in that night disappointed again because you have no crop yet. The next day you work all day setting up the irrigation system. And later in the week you plant seeds while getting increasingly frustrated. Would you feel you were not working? Or not doing your job? Of course not. How do you feel about a month later when the plants are about a foot high but still no crop?
The point is, you are doing the work that has to be done. The crop will come if you do that work. You can’t be frustrated at no crop because you’re in the process of creating a crop. The end product of all of your work is a crop, but the crop is not your daily work. And try as you might, there’s no way you are going to get an ear of corn on the first day of spring. If you keep trying to get a crop in one day, you probably won’t have a crop when harvest time comes either. Same thing for building a Watkins business, or any other network marketing business. The work you do is what you’re doing now and you shouldn’t worry about who doesn’t join because doing the work will, in the end, produce an end product - new associates and a growing business. The main difference between a crop and a business is that with Watkins you don’t have to wait as long for results to start.
Eldon Beard is a Watkins Manager with Associates All Across the USA and Canada
